Fox Leads Investment in Blockchain Tech Firm Eluvio

Entertainment big Fox has made a strategic funding in Berkeley, Calif.-based Eluvio to “speed up the adoption of Eluvio’s blockchain/NFT platform” throughout the leisure trade.

Terms of the deal weren’t disclosed, however Fox stated its funding marks the completion of Eluvio’s Series A spherical that values the corporate at $100 million.Eluvio Content Fabric is a blockchain community “for owner-controlled storage, distribution, and monetization of digital content material at scale,” the businesses stated in a press launch.As a part of the deal, Eluvio, which was began in 2019, will present the know-how platform for Blockchain Creative Labs, FOX Entertainment and Bento Box Entertainment’s lately launched NFT enterprise.Paul Cheesbrough, Chief Technology Officer and President of Digital for FOX Corporation, will be a part of the board of Eluvio.

Read extra: Fox TV Puts $100M Behind Its NFT-Driven Blockchain Experiment

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